Product Inception
Success happens by design.
In any digital initiative, the most important product strategy & design decisions are made long before a line of code is written. Our job is to help you approach each of them with the insights, tools, and customer-centered perspective necessary to build the right product for the right reasons.
Define the Problem
Business goals and user needs don’t always point in the same direction. We’ll help you turn competing priorities into a clear picture of what to build and why.
- Product strategy
- User research
- Competitive analysis
- Discovery workshops
Design the Experience
Iterate early and often to bring your customer’s ideal experience to life.
- Feature prioritization
- UX / UI design & validation
- Rapid prototyping
- Journey mapping
Build the Blueprint
Create a ready-to-build plan that the whole company can rally around.
- Product roadmap
- Technical architecture & planning
- Go to market strategy
Get the right people in the room.
Cross-functional teams are vital to asking the right questions at the right time. For us, that means combining our product, design and architecture specialists with your most important stakeholders to create a clear path forward together.
Our work
A Properly Calibrated MVP
Airspace Data is delivering the aviation industry a long overdue solution: A real-time view of airspace status, shared among airlines, the FAA and the US Military. We helped conceive, design, build and deploy a web product that’s up to the task.
Read the full Airspace case studyJerry DiMaso, Chief Product Officer, Axis Group"Foxbox really owned the problem."